by Nerissa Bentley | Nov 8, 2021 | Niche Writing, Special Announcements, Writer Credibility
As a health and medical writer, writing credible, accessible and scientifically-backed health information is my top priority. The reason that evidence-based, well-researched health content is at the heart of all I do is that I have experienced first-hand the...
by Nerissa Bentley | Aug 21, 2021 | AHPRA, Health Writing, Niche Writing
One thing I come across a lot when working with health practitioners is that many of them are unknowingly breaching the all-important AHPRA Advertising Guidelines. But before we get too carried away about how health practitioners breach them, it’s important to...
by Nerissa Bentley | Sep 26, 2020 | AHPRA, Health Writing, Niche Writing
If you’re a health practitioner dedicated to improving the health of others, you’re probably thrilled when you receive a glowing patient review. But did you know that publishing such a review on your professional website could land you in hot water? Why do you have to...
by Nerissa Bentley | Oct 7, 2019 | Business Branding and Marketing, Health Writing, Niche Writing
Confused about what a health and medical writer actually does? You’re not the only one. I was at a 50th birthday party recently and I caught up with a number of people I hadn’t seen in years. Of course, it wasn’t long until people asked the age-old question –...
by Nerissa Bentley | Mar 22, 2019 | Health Writing, Niche Writing
It's so important to get patient information correct - 100% of the time. Click To TweetOver the past few weeks, I’ve been quite ill.Initially, I thought I had injured my back — pulled a muscle or something. I was experiencing site pain, nerve pain, inflammation,...
by Nerissa Bentley | Mar 5, 2019 | Copywriting, Health Writing, Niche Writing
Could you become a health and medical copywriter?The simple answer is ‘yes’.An ageing population, growing incidence of chronic disease, combined with greater awareness of the importance of staying healthy has contributed to extraordinary growth in the number of...