by Nerissa Bentley | Jun 4, 2018 | Health Writing, Niche Writing, Writer Credibility
When you write health information you need to be clear, concise, accurate and help people understand how to maintain and improve their overall well-being, and to prevent further illness. Unfortunately, many writers get it wrong. The internet is full of conflicting...
by Nerissa Bentley | Apr 10, 2018 | Business Branding and Marketing, Niche Writing, Special Announcements
I’m thrilled to announce an exciting change to my copywriting business. It will now be known as The Melbourne Health Writer! This is a result of a re-branding effort designed to reflect my core business, and key skills in writing for the health, medical and wellness...
by Nerissa Bentley | Oct 9, 2017 | Health Writing, Niche Writing, Writer Credibility
Health writing is more than just 'writing health articles'. Health writers have a huge responsibility to ensure that what they write is factual. Click To Tweet If you think a health writer is just someone who writes health articles and blogs, you’re...
by Nerissa Bentley | Jun 5, 2017 | Business Branding and Marketing, Copywriting, Niche Writing
A common question among copywriters is whether niche copywriting is the right thing to do. Here are the pros and cons. Click To Tweet A very common question among copywriters is whether niche copywriting is the right thing to do. That is, should they focus on one...
by Nerissa Bentley | May 30, 2016 | Copywriter Success, Health Writing, Niche Writing, Writer Credibility
Want to be a health writer? Well first, you need to decide if you want to develop a niche, or to keep your market wide open. For a newbie, developing a niche market can seem scary. After all, it does mean a smaller pool of potential clients. And when you’re starting...
