by Nerissa Bentley | Apr 13, 2020 | Business Branding and Marketing, Health Writing, Special Announcements
There’s no doubt the current coronavirus pandemic has thrown all of us a curve ball. Social distancing measures and working from home (in my case, having my husband and kids joining me from working from home – sigh!) have changed the way we go about our daily lives....
by Nerissa Bentley | Mar 16, 2020 | Business Branding and Marketing, Health Writing, Special Announcements
Right now, Australia is in a panic. We’re panicking about toilet paper. We’re panicking about food. And we’re panicking about corona virus — in that order. It’s mid-March 2020, and COVID-19 has now hit our shores. Each day we hear of more confirmed cases, and with...
by Nerissa Bentley | Dec 20, 2019 | Copywriter Success, Special Announcements
489 blog posts, 34 patient publications, 23 health articles, 19 eDMs, 9 websites, 4 landing pages, 4 TOV guidelines, 3 sales funnels, and 1 annual report - just a sample of what I've written in 2019! Click To Tweet And just like that, another year is almost over....
by Nerissa Bentley | May 10, 2019 | Copywriter Success, Health Writing, Special Announcements
A year ago I was writing a blog post about what I learned at CopyCon18. It was a post that featured 7 things I learned from the speakers — things like how I could improve my business processes, how to embrace disruptive technology and how to deal with difficult...
by Nerissa Bentley | Dec 5, 2018 | Copywriter Success, Special Announcements
2018 is quickly drawing to a close, and before I hang my keyboard up for a well-needed break, I thought I should take some time and reflect over the year that was.The highlights…Stunning sunrisesMy year began with a week by the beach with my family – going...
by Nerissa Bentley | May 7, 2018 | Copywriting, Special Announcements
“Nerissa! You look just like your profile picture!” It was a phrase I was to hear time and again over the weekend. However, looking just like my Facebook photo proved to be the best ice-breaker when meeting many of the 150 or so copywriters who descended upon Sydney...
