by Nerissa Bentley | Apr 1, 2019 | Copywriting, Working with a Copywriter
AHPRA Recently, a fellow copywriter pointed out a content marketing website that seemed to diss freelancers and ‘other writers’, by comparing what they do, to what copywriters do. The dissing wasn’t obvious, but it was there. The company presented a table of 14... 
by Nerissa Bentley | Oct 29, 2018 | Business Branding and Marketing, Copywriting, Working with a Copywriter
Difficult clients suck the joy out of your copywriting and out of your personal life. Click To TweetDifficult clients can suck the joy out of the most interesting and fun copywriting jobs. In fact, they can suck the joy out of your personal life as well.You may land... 
by Nerissa Bentley | Sep 24, 2018 | Copywriting, Working with a Copywriter
The term ‘copywriter’ has often been used to describe those terribly creative and sometimes witty people who come up with clever advertising material — you know, TV, print, billboards and radio ads. But these days, it covers a much wider array of writing, which begs... 
by Nerissa Bentley | Apr 24, 2018 | Copywriter Success, Copywriting, Working with a Copywriter
Getting great copywriting can make a world of difference to your business. But in order for us copywriters to weave our magic, we really need to enjoy working with you. Actually, no. We kind of need to love working with you. But how do you get us to fall in love with... 
by Nerissa Bentley | Nov 20, 2017 | Business Branding and Marketing, Copywriting, Working with a Copywriter
Ever wondered what the copywriting process is like? Well, it's a lot like completing a jigsaw puzzle. Click To Tweet Ever wondered what it’s like working with a copywriter? Ever wondered what the copywriting process actually involves? Well, it’s a bit... 
by Nerissa Bentley | Sep 11, 2017 | Business Branding and Marketing, Copywriter Success, Working with a Copywriter
Web projects are a big deal, so make sure you get a great team behind you. Click To Tweet If you’ve recently decided to revamp your website, (or even develop one from scratch), you’re probably feeling pretty excited. After all a web project is a pretty big deal I’m...
