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The Melbourne Health Writer
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11 bullsh*t myths about freelance copywriters

11 bullsh*t myths about freelance copywriters

by Nerissa Bentley | Apr 1, 2019 | Copywriting, Working with a Copywriter

AHPRA Recently, a fellow copywriter pointed out a content marketing website that seemed to diss freelancers and ‘other writers’, by comparing what they do, to what copywriters do. The dissing wasn’t obvious, but it was there. The company presented a table of 14...
How to avoid difficult clients

How to avoid difficult clients

by Nerissa Bentley | Oct 29, 2018 | Business Branding and Marketing, Copywriting, Working with a Copywriter

 Difficult clients suck the joy out of your copywriting and out of your personal life. Click To TweetDifficult clients can suck the joy out of the most interesting and fun copywriting jobs. In fact, they can suck the joy out of your personal life as well.You may land...
What does a copywriter do?

What does a copywriter do?

by Nerissa Bentley | Sep 24, 2018 | Copywriting, Working with a Copywriter

The term ‘copywriter’ has often been used to describe those terribly creative and sometimes witty people who come up with clever advertising material — you know, TV, print, billboards and radio ads. But these days, it covers a much wider array of writing, which begs...
How to make your copywriter love you…and get awesome copy in the process

How to make your copywriter love you…and get awesome copy in the process

by Nerissa Bentley | Apr 24, 2018 | Copywriter Success, Copywriting, Working with a Copywriter

Getting great copywriting can make a world of difference to your business. But in order for us copywriters to weave our magic, we really need to enjoy working with you. Actually, no. We kind of need to love working with you. But how do you get us to fall in love with...
Why copywriting is like doing a jigsaw puzzle

Why copywriting is like doing a jigsaw puzzle

by Nerissa Bentley | Nov 20, 2017 | Business Branding and Marketing, Copywriting, Working with a Copywriter

Ever wondered what the copywriting process is like? Well, it's a lot like completing a jigsaw puzzle. Click To Tweet Ever wondered what it’s like working with a copywriter? Ever wondered what the copywriting process actually involves? Well, it’s a bit...
The secrets to successful web projects

The secrets to successful web projects

by Nerissa Bentley | Sep 11, 2017 | Business Branding and Marketing, Copywriter Success, Working with a Copywriter

Web projects are a big deal, so make sure you get a great team behind you. Click To Tweet If you’ve recently decided to revamp your website, (or even develop one from scratch), you’re probably feeling pretty excited. After all a web project is a pretty big deal I’m...
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Nerissa Bentley - The Melbourne Health Writer

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I'm Nerissa Bentley and I'm a health communications specialist. I've helped many small businesses, health institutions and national brands develop credible, thoroughly-researched, easy-to-understand health content. Now I'm ready to help you.

As featured on The Hot Copy Podcast

Leading medical copywriter

As featured in The Women’s Weekly 2022 Good Health Guide

Read my latest blog posts

  • AHPRA Cosmetic surgery advertising update – 2023
  • I’ve breached AHPRA advertising guidelines. What do I do now?
  • Are you breaching AHPRA advertising guidelines?
  • 10 lessons for business success
  • 10 years in business: How I became a leading health and medical writer

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