Web copy

Web design is great but it’s the words on your website that bring clients to you. Unless your website can be found by Google, you’re not going to get many visitors. And if your copy is badly written, any visitors you get won’t hang around for long.

That’s where I come in. I write SEO-optimised web content for your health or medical website, focusing around your keywords, so search engines (and everyone using them) can find you.

However, when it comes to websites, there is no ‘one-size-fits-all’. Each website needs  individually tailored web copy, that is search-engine friendly, and compelling to your clients.

Whether your business, is small, medium, or large, I can improve the health of your website, so your ideal clients can find you.

I’m an SEO-trained copywriter

Trained SEO CopywriterIn case you didn’t know, I’ve been trained in SEO copywriting. That means I can help you with keyword research, and write SEO-optimised copy that not only speaks to your target audience, but Google as well. In other words, the copy I write will help you climb the Google rankings.

You can read about how I climbed to the top of Google, using the same techniques I’ll use on your website.


What you get

Every package includes:

  • A detailed briefing questionnaire so I can fully understand your business

  • One-on-one briefing time (up to 60 minutes — either by Skype, phone or email)

  • Researching your industry and competitors

  • Advice on how to structure your site

  • 400-500 words of SEO-optimised copy, per page

  • Meta tags and descriptions (a vital part of website SEO)

  • 2 rounds of revisions (to be completed within 14 days of first draft completion)

  • 1 round of proofreading.

Copy is provided in a Copy Deck format which can be sent directly to your web developer.

What it costs

An indication of costings for Small Business Web packages are found below. These are only available to established businesses (operating for two years or more). However, due to my workload, I can only offer two Small Business Web packages per month.

Please note, projects that require extra research will cost more. Additional web pages will be charged at $425 per page.

*Please note that 10% GST will be added to the prices listed below.


"Professional, efficient and highly skilled. Highly recommended."

We recently engaged Nerissa Bentley to assist with rewriting the content for our website. We chose Nerissa because of her experience in health, her prompt response to queries and excellent communication. We found working with Nerissa to be a great experience, she is professional, efficient and highly skilled at what she does. Nerissa is an excellent copywriter who we recommend highly.

Dr Julia Rhodes

CEO, Consentic


Optional extras:

SEO Keyword research –  starting at $397 (+GST)

Your SEO strategy won’t work unless you’re targeting the right words. I conduct the necessary research to determine which keywords or phrases will help you rank in Google. Each report includes:

  • Recommended keywords to target
  • Details of current search volume for each keyword
  • How easy it will be to rank for these keywords or phrases
  • Which website currently ranks #1 for each keyword or phrase


It was great working with Nerissa.  She asked relevant questions at the start, so that she could develop appropriate content that spoke to the target audience. She was able to distill complex material to make it easy to understand and structured the content clearly and logically. Since completing the project, Nerissa has started another project within my organisation. I will use her services again without hesitation.

Tammy Wolffs

NDIS Project Manager, Carers Australia

Nerissa from the Melbourne Health Writer has been simply AMAZING!

I have worked with other copywriters before, but Nerissa has shown true professionalism on my project. I could tell that she took the time to understand my business and the business needs.

Nerissa is now considered part of our team and I look forward to working with her in the years to come.

Alex Fisher

Naturopath and Founder, AF Health

Ready to get started on your website?

Need my help?

I'm Nerissa Bentley

I'm a health communications specialist and I've helped many health institutions, national brands and medical organisations develop credible, thoroughly-researched, easy-to-understand health content. Now I'm ready to help you.

Want to chat?

As featured on The Hot Copy Podcast